I was riding on a school bus with everyone from work. Obama was the CEO of our organization and we were voting for company president. We were about to vote but I had already filled out the paperwork which meant that I was president. However, it turns out that I only partially filled out the paperwork and a girl (who I haven’t seen since high school) stole a few of the required pages. Obama said not to worry and that I should just come see him tomorrow and we’d sort it out.
My first task as president was to teach people how to use things like hyperlinks, zip-files and social media (in real life I’ve been doing this a lot at work and with my parents). The senior people at the company realized that I didn’t have much experience in the organization but in order to move forward in today’s world, they needed someone who understood social media. To them, social media was cutting edge, however, I had to spend my time educating them that things like Facebook, Twitter, and Linkedin are no longer cutting edge, they’re in the bloodstream of millions of companies and used by billions of people. We were indeed playing catch-up. Everything was taking forever to do and I was getting frustrated that every time I needed to Tweet something, it had to get approved by our public affairs person. It drove me crazy trying to educate everyone about how we needed to change for the future. They knew they needed my help but the actual change just wasn’t sinking into their heads or behaviors.